Hey, I'm Yizhen (Elva) Guo
A experienced & versatile digital product designer. Previously @ BMW DesignWorks; TikTok; Frog; Rabbit Inc

Check out my work

Passionated about bringing intuitive, simple, and delightful experiences to
people's lives.

Los Angeles Bus Stop

Delivering next bus transit experience for 50 million Angelenos in Los Angeles @ BMW DesignWorks

0-1 Design
End-to-End
B2C
Public Services

FloatNest

To give a voice to rivers by transforming how people interact with the water

Sustainability
Service Design
Environment

Knovo

Future Metaverse Education System

Futuristic Concept
AR
VR
Strategy

Vista

The future of underwater exploration

Immersive Experience
Industrial
Strategy

Rimmo

A digital solution that advocates for play in schools.

Product
AR
Toy
Education

Air.OS

Building trust between human and vehicle.

Automotive HMI
Strategy

Billboard management tool

Designed a billboard management tool in the admin center, enhancing operational efficiency by 90%.

0-1 Design
Internal Tool Design
B2B
Enterprise

Checkout Counter

Reconstructed payment system boosts efficiency, resulting in a 16.5% increase in payment success

B2B2C
Desktop
Mobile

AniiWorld

Reality biology learning AR gaming app.

Let's Talk About Privacy

Interactive documentary experience

Inflow (Coming soon)

Solution for drug and substance abuse treatment centers

See more FUN stuffs.
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